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Have you ever heard of the service that has laid the foundation for the era of modern e-Commerce called payment gateways?   Whether you own an e-Commerce store or about to, having at least one payment gateway is a requisite, thus we write this article for any of you guys who are not clear about its variance.  This entry will throw... (More)

‘One-size-fits-all’ marketing strategies seem to disappear recently since people start to realize that ‘every shoe fits not every foot’. That's why successful customer segmentation gathers your customer data into groups that share the same opinions or behavioral characteristics, helping to drive compelling content and personalization strategies for more effective marketing communications. If you are a Magento-based store owner, have you... (More)

Payment gateways are one of the most technological breakthroughs ever created. Before, there was no secure, reliable, and fast way to transfer online payments globally. Thanks to digital transformation technologies, Magento 2 payment gateway now can facilitate the online transaction process between consumers and merchants with debit and credit cards by integrating their transactions with a selected service provider. This... (More)

Social login is an outstanding invention that originated from the huge number of Social Media accounts nowadays. We cannot deny that Social Media, such as Facebook, Twitter, Whatsapp, etc., plays a crucial role in our life. Moreover, it obviously changes the way we are living and creates a new virtual world where people can learn and share information. People can... (More)

Increasing loyalty and retention from current customers is such a tough task. A serious problem is some of your customers may buy and use your products once and decide not to re-purchase ever again. No one wants to spend tons of money and effort to see a disappointing result. Therefore, It is high time for us to have other solutions which... (More)

When working with forms, sometimes you need to make special requirements to validate the data that customers enter. In this topic, I will show you how to create custom rules in Magento 2. Magento form validation rules Magento has created a lot of useful rules and you can find them in vendor/magento/module-ui/view/base/web/js/lib/validation/rules.jsvendor/magento/module-review/view/frontend/web/js/validate-review.jsvendor/magento/module-payment/view/base/web/js/model/credit-card-validation/validator.js Below are a few commonly used rules: How... (More)

Web Push Notifications is a widespread communication method to deliver important promotional and non-promotional to targeted customers. This tool has quickly been adopted by businessmen to engage prospective customers and drive more conversions.  However, not everyone is clear about the practical uses of this tool. That is why this article will show you the web push notifications best practices for... (More)

The rapid growth of technology has changed the world we are living in. Conversations nowadays are mostly about the latest technologies, or what happens on the Internet. And one of the biggest trends on the Internet right now is web push notifications. It is such a useful tool for both companies and customers that nearly everyone online uses it nowadays... (More)

Do you know what are the words to call the visual slideshows running on a loop at the top of various website's homepage?  That's the banner slider, for your information. In the world of marketers, these sliders, either banners or images, are just a promotional field, also where to display some promotional messages along with a mixture of texts, images... (More)

When having customer feedback collecting in mind, you may get overwhelmed easily by the sheer volume of possibilities. it's difficult to know where to start since there are so many customers and so many ways to gain access to their feedback.  Though, there is one clear thing: taking a proactive strategy to collect customer feedback assures you never get lost... (More)